40 Ventilation Channels
Built directly into the high-density bamboo charcoal memory foam core, creating continuous airflow through the pillow as your body heat builds, so the cooling effect doesn't fade through the night.
With over 300,000 happy customers and thousands of 5-star reviews, the Groove® Original is already one of the best-rated pillows for neck pain in the UK.
In 2026, we've created our new cooling memory foam pillow with a CoolTouch cover that is genuinely cold to the touch. Not gel, just superior airflow engineering.
By adding multiple air cooling technologies you can enjoy a fresher and cooler night's sleep whilst aligning posture, reducing pain and encouraging deeper, longer sleep. Ideal for side sleepers and hot flashes.
Most cooling pillows usually have a basic gel layer that absorbs heat and warms up within an hour. The Groove® Air uses three active technologies to keep you cool all night, not just at first contact.
Built directly into the high-density bamboo charcoal memory foam core, creating continuous airflow through the pillow as your body heat builds, so the cooling effect doesn't fade through the night.
OEKO-TEX certified (Cert. No. SH025 244788). Engineered to draw heat away from the skin's surface on contact, cold to the touch from night through to morning.
Open-weave panels draw cool air in and push warm air out as you move during sleep. For side sleepers, these sit exactly where the pillow is most compressed, actively venting warmth.
50% more airflow
Than a standard memory foam pillow* to keep you cool all night long.
*Proven in independent air permeability laboratory testing. Test report number: FTS202603258E
When you sleep on your side, your shoulder and neck compress against the pillow, trapping warm air in a pocket between your face and the mattress.
There's less natural airflow around your head than in back sleeping, and the pillow contacts more of your neck and cheek surface, meaning more heat transfers into the foam.
The 40 ventilation channels in the Groove® Air foam are positioned throughout the core, drawing heat away from exactly the areas a side sleeper contacts most.
Rather than absorbing heat and re-releasing it later, the channels keep circulating, so the temperature stays lower through the night, not just at first contact.
The wide-weave mesh side panels work with the channels, drawing cool air through the pillow as you change position.
For side sleepers, this matters more than it does for back sleepers, you're in close contact with the pillow for longer periods, and you have less of your face and neck exposed to open air.
Hot flushes and night sweats affect roughly 75% of women going through perimenopause or menopause, peaking between 2am and 5am.
This disrupts sleep cycles so you wake up feeling tired and grumpy.
A cooling pillow can’t solve all menopause-related issues, but can go a long way in providing relief for pain and overheating.
The Groove® Air is designed to:
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