Charlotte (Phoebe) Gill is an SEO consultant specialising in organic search, AI search visibility and evidence-led health content.

Over the past ten years, she has helped businesses across the UK, Australia and the US grow through SEO, with a particular focus on healthcare, sleep and ecommerce brands. 

As Groove's SEO consultant, Charlotte leads the brand's organic search strategy, identifying emerging search trends, analysing consumer behaviour and developing content that answers the questions people are actually asking.

She works closely with Groove's medical writers and medical reviewers to ensure articles are both search-optimised and medically accurate, helping readers understand common sleep problems, pain conditions and how the right pillow can support better spinal alignment.

Charlotte (Phoebe's) SEO Website
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