Rated 4.8 out of 5 by 11855 happy customers
Get Relief From Neck Pain With The Original Groove® Pillow
Engineered to provide unmatched comfort and support during sleep, so you can wake up pain-free and rejuvenated every morning.
![Relieves Neck Pain]()
Relieves Neck Pain
![]()
Improves Sleep Quality
![]()
Reduces Headaches
Rated 4.8 out of 5 by 11855 happy customers
Get Relief From Neck Pain With The Original Groove® Pillow
Engineered to provide unmatched comfort and support during sleep, so you can wake up pain-free and rejuvenated every morning.
![Relieves Neck Pain]()
Relieves Neck Pain
![]()
Improves Sleep Quality
![]()
Reduces Headaches
FREE Delivery
on all orders over £49
Recommended by 850+ Medical Practitioners for Neck Pain Relief
Satisfaction Guaranteed
100 Night Free Trial
The Groove® SUMMER SALE
Upto 40% off Memory Foam Pillows and Accessories. Ends 21st August or while stocks last
More SUMMER SALE
Upto 40% off Sleep Accessories Ends 21st August or while stocks last
The Original Groove® Pillow Is The Proud Winner Of Multiple Awards
Recommended by 850+ Physiotherapists
The Original Groove® Pillow is scientifically designed to improve sleep posture and alleviate stress on the neck and upper back. Its ergonomic 'dip' provides anatomical comfort and encourages proper biomechanical positioning, ensuring a restful night's sleep and leaving you feeling energized, pain-free, and ready to conquer the day.AS SEEN ON
Experience The Unique Benefits Of The Original Groove® Pillow
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Eliminates neck and upper back pain by gently correcting your posture while you sleep.
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Prevents your spine from curling into an unhealthy position and keeps blood flow in check.
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Relaxes muscles and opens your breathing airways, reducing snoring and helping you breathe more easily.
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It helps to promote neutral spine alignment and counteract the effects of slouching.
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Its unique dip cradles your neck, applying gentle pressure to all the aches and stiff spots.
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Most effective when used by people who sleep on their back or side.
![]()
Eliminates neck and upper back pain by gently correcting your posture while you sleep.
![]()
Prevents your spine from curling into an unhealthy position and keeps blood flow in check.
![]()
Relaxes muscles and opens your breathing airways, reducing snoring and helping you breathe more easily.
![]()
It helps to promote neutral spine alignment and counteract the effects of slouching.
![]()
Its unique dip cradles your neck, applying gentle pressure to all the aches and stiff spots.
![]()
Most effective when used by people who sleep on their back or side.
The Original Groove® Pillow Is Equally Effective For Back And Side Sleepers.
The Original Groove® Pillow Vs The Rest
VARIABLE HEIGHT FOR BACK AND SIDE SLEEPERS
The science shows that for correct sleeping posture, you need less loft when sleeping on your back vs your side. You also need elevated panels to provide space for your shoulder. The Groove pillow is designed with both.
NO ERGONOMIC DIP FOR BACK SLEEPING
Many traditional memory foam pillows such as Tempur do not have these adjustments. This can exacerbate symptoms of neck and shoulder pain by compressing the spine forward when you sleep on your back.
CRUELTY FREE
BREATHABLE
MOST REVIEWED PILLOW
NECK SUPPORT AWARDS
VEGAN
The Science Behind The Groove® Pillows Supportive Design
Ergonomic Dip
It enables neutral spinal alignment while back sleeping and provides more comfortable support for your neck, reducing stiffness, shoulder pain, and tension headaches.
Lateral Edge Support
The increased height and firmness of the raised lateral edges provide better support for side sleepers by creating a comfortable space for the shoulders to fit snugly, ensuring a more restful sleep experience.
Scuba Pillow Protector
Soft and elegant. The outer-layer scuba pillow protector not only protects your pillow from stains. It’s soft to the cheek whilst retaining minimalist contemporary design.
200K+ Happy Sleepers
Over 200K people have found relief from neck pain and stiffness thanks to the Original Groove® Pillow.
Pain Relief Or Your Money Back
Sleep pain-free with the Original Groove® Pillow or get a full refund within 100 nights.
Awarded For Neck Support
Our pillow won several awards for its neck support and was voted the best pillow for neck pain in 2024.
Groove® Adjustable vs Groove® Original
With the same, high-quality materials as our award-winning Groove® Original, upgrade your sleep experience with the new Groove® Adjustable 2.0.
Groove® Adjustable vs Groove® Original
With the same, high-quality materials as our award-winning Groove® Original, upgrade your sleep experience with the new Groove® Adjustable 2.0.
Our Customers Can't Stop Raving About The Original Groove® Pillow!
Customer Reviews
Read reviews left on our website.
Groove® Adjustable vs Groove® Original
Ever wondered what the difference is between our Original Groove® and the Adjustable Groove®? We've created a handy comparison table so you can compare and choose the perfect pillow for you.
Groove® Adjustable vs Groove® Original
Ever wondered what the difference is between our Original Groove® and the Adjustable Groove®? We've created a handy comparison table so you can compare and choose the perfect pillow for you.
The Original Groove® Pillow For Neck Pain
Rated 4.8 out of 5 by 11855 happy customers
The Original Groove® Pain Relief Pillow - Sleep Better, Wake Up Pain-Free
100 NIGHT SLEEP TRIAL
FREE SHIPPING
over £49
Rated 4.8 out of 5 by 11855 happy customers
The Original Groove® Pain Relief Pillow - Sleep Better, Wake Up Pain-Free
The Groove® memory foam pillow eliminates neck and upper back pain and stiffness by correcting your posture while you sleep.
Effective neck pain relief with results from night one.
Reduces headaches and shoulder pain by properly supporting your spine.
Get a better night's sleep – and wake up refreshed.
Relieves Neck Pain
Improves Sleep
Reduces Headaches
100 NIGHT SLEEP TRIAL
FREE SHIPPING
over £49
Frequently Asked Questions
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Does it work for back and side sleepers?
Yes. With its innovative ergonomic design, the Original Groove® Pillow conforms to your neck and head without forcing you to change your sleeping position. It's designed to be supportive and comfortable no matter which way you sleep. Therefore, it is ideal for everyone, including side-sleepers, back-sleepers, and stomach sleepers.
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I've tried a lot of other pillows, and I'm skeptical. How do I know this one will work for me?
We are so confident that the Original Groove® Pillow will improve your sleeping experience that we offer a 100-night risk-free trial. If you see no difference during this time, simply return it for a full refund. No questions asked!
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Does it work for chronic neck pain?
Yes. The Groove® pillow is unique in its shape and design, which makes it an ideal solution for those who suffer from chronic neck pain. It supports the natural curve of your neck and spine, keeping your head in alignment with your back. This helps to relieve pressure on the nerves in your spine, which can cause chronic pain.
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How should I use this pillow to achieve the best results?
It's best to use the Original Groove® Pillow on its own. No other pillow should be placed underneath it or above it. For those who sleep on their backs, place your head in the ergonomic dip; for those who sleep on their sides, rest your head on either of the raised lateral sides.
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Can this pillow relieve my arm numbness or tingling?
The unique shape of the Groove pillow supports your body weight and allows space for your shoulder under the pillow, so the pressure is not placed on your arm, therefore preventing arm numbness or tingling.